The CFL Used a Live Show on Facebook to Target Engaged Fans with Ticketing Spots September 17, 2019 2
Campaigns & Creativity How Google Cloud Leveraged Real-Time Data and Contextual Storytelling to Engage NCAA Basketball Fans by Team Hashtag 3 months ago Ramzi BenSaid discusses how Google Cloud ran TV ads predicting in-game outcomes during...
Campaigns & Creativity Here’s Every Hashtag Sports Awards Winner from 2019 by Team Hashtag 4 months ago Selected by The Engagement Academy of Sports & Entertainment, the 25 pieces of...
Campaigns & Creativity Why Genius Sports Uses Social Listening & Live Data to Inform Media Buys for Marketers by Team Hashtag 5 months ago Genius Sports is leveraging rich data feeds and personalization to help their partners...
Campaigns & Creativity M&M’s Is Driving Huge Sponsorship ROI Through an Athlete’s Social Channels – Here’s How by Hashtag Sports 12 months ago How a candy brand is leveraging one athlete's audience to deliver sponsorship ROI.
Campaigns & Creativity A Movement Made of Hockey by Meghan Duggan 2 years ago The best examples of athlete entrepreneurship happen when brands empower the athletes with...
Campaigns & Creativity Inside the Influencer Layer by Ann Wool 2 years ago Using an influencer to gain influence is so meta and Gen Z can...
Campaigns & Creativity Mascots, Mythical Beasts & Media Convergence by Amar Shah 3 years ago An Emmy-winning producer is helping the Orlando Magic harness storytelling and reinvent the...